Amsterdam Is Built on Water, Bikes, and Art — and Every Street Feels Like a Postcard
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The best things to do in Amsterdam, Netherlands, range from cruising along the UNESCO-listed canals to exploring world-class museums like the Rijksmuseum. With over 20 million visitors each year, it’s no surprise this Dutch capital is one of the most popular cities in Europe.
Amsterdam is known for its many iconic attractions, like the Rijksmuseum, and is praised for offering something for everyone. For example, partygoers can rock the night away at Leidseplein, and history buffs can explore Anne Frank House.
We created this list of 12 must-do activities using personal experiences, expert recommendations, and traveler reviews to include famous landmarks and local favorites in the City of Canals.
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Highlights at a Glance
Explore the Rijksmuseum

Welcoming more than 2.7 million visitors yearly, exploring the Rijksmuseum is one of the most popular things to do in Amsterdam. This exciting museum is the national museum of the Netherlands. It’s dedicated to Dutch arts and history and displays over 8,000 objects.
The museum’s vast collection includes masterpieces by Van Gogh, Rembrandt, and Vermeer. Highlights include Rembrandt’s Night Watch, Van Gogh’s Wheat Field, and the Netherlands’ oldest and largest collection of art history books. The Rijksmuseum’s collection spans arts, crafts, and history from 1200 to 2000.
The Rijksmuseum is open daily from 9:00 until 17:00. Entry is free for visitors under 18, and adult tickets cost €22.50 ($24.50).
Read Also: Famous Landmarks in the Netherlands
Visit Anne Frank House

Visiting Anne Frank House is one of the best things for history lovers to do in Amsterdam. This world-famous museum was once the home of Jewish wartime diarist Anne Frank. The German-born Jewish girl documented her life in hiding during the Nazi persecution in World War II.
She wrote about everyday life for her and her family, who were forced to live in a secret annex within the house. At Anne Frank House, you can learn about Anne Frank and explore the secret annex she lived in for two years.
You can see Anne Frank’s room, observe her original diary, and look at the personal belongings her family left behind. Tickets for the Anne Frank Museum sell out fast, so we recommend buying them online well in advance.
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Go on a Canal Cruise

Amsterdam’s canals are a famous feature of the city, so it’s hardly surprising that one of the most enjoyable things to do is to go on a canal cruise. Dating back to the 17th century, the canals weave around the city, passing many iconic attractions and landmarks.
This canal cruise tour is one of the best in the city. It takes travelers on a 75-minute journey through Amsterdam’s canals, passing famous sights like the Van Gogh Museum and the Rijksmuseum. Conveniently, an audio guide is included so you can learn about what you see.
The tour includes a complimentary drink and snacks. There are several pick-up and drop-off points. Is there a better way to explore Amsterdam? We doubt it!
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Spend the Night at Leidseplein

Groups of friends searching for Amsterdam’s buzzing nightlife should head to Leidseplein. Leidseplein is a lively square in the city’s heart, best known for its bars, restaurants, and nightclubs. Whether you’re looking for live music, a wild party, or unique experiences, there’s something for you.
At Leidseplein, the fun starts before you step foot inside a venue. You can expect street performers entertaining visitors with exhilarating shows, including magicians, jugglers, and fire breathers. For something to eat, consider the Heineken Hoek Steakhouse. You can enjoy premium steaks, fine wines, and boozy cocktails here.
For a night of partying, dance the night away at the Ibiza Lounge Amsterdam. Alternatively, enjoy a more laid-back evening with delicious food and live music at Kopstootbar Amsterdam.
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Enjoy a Stroll Through Vondelpark

Vondelpark is one of Amsterdam’s best outdoor attractions. Offering an escape from the hustle and bustle of the city’s busy streets, this 120-acre (47-hectare) park is the biggest in Amsterdam. It’s an excellent place to enjoy a scenic stroll, a picnic, and fresh air.
Opened in 1865, Vondelpark is filled with vibrant flower beds, grand trees, well-manicured walking paths, and lakes. It’s also home to various attractions, including Vondelpark Openluchttheater and a sculpture by Pablo Picasso.
We recommend buying food from a grocery store, strolling around the park, and finding a picturesque place to enjoy a picnic.
Alternatively, have a bite to eat and a drink at one of the park’s cafes or restaurants. Proeflokaal ‘t Blauwe Theehuis serves beers and pizzas.
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Admire the Artwork in the Van Gogh Museum

The Van Gogh Museum is one of the best places in the world to admire Vincent Van Gogh’s masterpieces. The perfect destination for art enthusiasts, this museum is home to the world’s largest collection of Van Gogh’s art. It currently houses over 200 paintings and approximately 500 drawings by the legendary artist.
Among the collection of paintings are iconic works of art like Sunflowers (1888), the Potato Eaters (1885), and Wheatfield under Thunderclouds (1890).
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Unsurprisingly, the museum is also an excellent place to learn more about Vincent Van Gogh himself. You can read Van Gogh’s letters and learn about his early life as a young artist. There are also exhibitions dedicated to other artists, such as Paul Gauguin.
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Watch AFC Ajax

Watching AFC Ajax is one of the most entertaining things for sports fans to do in Amsterdam. AFC Ajax is the most successful soccer team in the Netherlands. The club has won the Dutch first division, Eredivisie, 36 times, 11 more times than PSV Eindhoven, with 25 league titles.
In the past, iconic soccer players like Johan Cruyff, Dennis Bergkamp, and Luiz Suarez have played for AFC Ajax. The team plays at the Johan Cruyff Arena, a 56,120-seat stadium 15-20 minutes from the city center by car or public transport.
You can buy tickets to watch Ajax on the official website. You can still tour the ground even if they’re not playing during your trip.
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Have Fun at the Artis Zoo

Opened in 1838, Artis Zoo claims to be the oldest zoo in the Netherlands and one of the fifth oldest in the world. However, that’s not why you’ll want to visit the zoo. Instead, you’ll want to have fun watching exciting animal species like the Asian elephant, chimpanzee, Western lowland gorilla, and African lion.
There are over 5,600 animals at Artis Zoo, so you’re in for a fun-filled day of animal watching. You can explore the park freely or follow a zookeeper audio guide that tells you more about the animals you see. Furthermore, there is a daily schedule of keeper talks and feedings to follow.
Artis Zoo tickets cost €29.50 ($32.20) for anyone over 13.
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Walk Through the De Wallen District

Walking through the De Wallen district is one of the most fascinating things to do in Amsterdam. More famously known as the Red Light District, De Wallen is one of Europe’s most iconic and, arguably, notorious neighborhoods.
While many travelers would associate the district with unsavory behavior and wild parties, there is much more to see.
For starters, De Wallen is Amsterdam’s oldest district. It was built in 1385 and features many traditional architectural masterpieces like the Oude Kerk Amsterdam. The district is also home to the Basilica of Saint Nicholas and the Our Lord in the Attic Museum.
Whether you want to experience Amsterdam’s wild side or explore its historic architecture, an hour or two spent walking around De Wallen is a must.
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Enjoy the City Views From the A’DAM Lookout

For the best city views in Amsterdam, visit the observation platform at the A’DAM Lookout. At 328 feet (100 meters) tall, the A’DAM Lookout offers unparalleled 360-degree city views. You can see most of the city from its observatory, including its historic center and scenic canals.
The lookout is located at the top of A’DAM Tower in Amsterdam North. It’s open Monday through Thursday from 11:00 to 19:00 and Friday through Sunday between 10:00 and 21:00. Tickets cost €16.50 ($18) for adults and €10.50 ($11.45) for children.
Adrenaline junkies looking for a more exhilarating experience will be pleased to hear that A’DAM Lookout also has Amsterdam’s highest swing.
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Taste the Local Beer on the Heineken Experience

The Heineken Experience is an interactive tour that takes place in the brand’s oldest brewery, which closed in 1988. Beer drinkers visiting the Dutch capital will likely want to sample the local beer. Luckily, that’s not hard to do because Amsterdam is home to one of the world’s most famous beers, Heineken.
Heineken originated in Amsterdam in 1864 before becoming one of the world’s biggest beer brands.
You can learn all about the brand and, most importantly, sample the beverage on the Heineken Experience. During the experience, you’ll learn all about Heineken, discovering how the brand started and how its beer is made.
The tour culminates with a beer tasting that includes two drinks. The Heineken Experience costs €24.95 ($27.20).
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Go on a Day Trip to Keukenhof Gardens

One of the best day trips from Amsterdam is a visit to Keukenhof Gardens in Lisse. Often referred to as the “Garden of Europe,” Keukenhof Gardens is one of the world’s largest flower gardens. It spans 79 acres (32 hectares) and contains over seven million flowers.
Luckily for you, the gardens are only a 40-minute drive from Amsterdam. The gardens are split into several sections, with over 100 growers creating vibrant displays. You can expect to find tulips, orchids, daffodils, roses, and more.
Spring, especially between mid-April and early May, is the best time to visit Keukenhof Gardens because the tulips are in peak bloom. To avoid large crowds, visit on a weekday, preferably in the morning. Tickets cost €20.00 ($21.80) for adults and €9 ($9.80) for children.
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